videobuzzExplodes Your Subscriber List & Sales with Video Marketing!

As you may know submitting videos to video sharing sites such as YouTube is an effective way to get traffic to your web site. And you probably know that using videos on your sales letters will substantially increase your conversion rates. Also you can increase your list by getting people to opt-in to see your videos.

That is all well and good but you have actually got to get people to go watch your videos in the first place.
Here are some ideas how you can go about this.

Say It’s Free: Tell your prospects that your video is free to watch. Of course, this is pretty basic but a lot of people forget to mention that. You can tell them it 100% free and there is no sign up form to see it and they can go straight to the video. If your video is free but they have to opt-in to see it, tell them that up front, so as not to deceive them as some people will get mad about that.

Opt-In For No. 2: Tell your prospects the your first video is free to view but they need to opt-in to your list to see the second video. It could be that you are launching a series of videos or you are dividing a long video up into smaller parts.

Just make sure you first video will persuade them to opt-in to see the next one. You also could ask them to invite three friends using a tell a friend script, as a bribe to see the next video. Tell them they can always unsubscribe later if they don’t want to be on your list.

Lots Of Views: Tell your prospects that lots of people have viewed your video. Use the specific number to make it more detailed. Prospects will see that and will be more encouraged to view it themselves. After all if the video is getting lots of views then it must contain content worth seeing. You can also mention your video web site’s traffic rank to show them how popular it is.

It’s High Quality: Tell your prospects that your video is of high quality. You can describe it as clear, high
resolution, crisp audio, etc. Mind you you cannot say this if you know that the quality is not good, that is why it is important to aim for a great quality video from the beginning using the best equipment that you can afford.

It’s Long Or Short: State how long your video lasts in minutes and seconds. You could even offer a short or long version of the video. Some people will just want to watch an overview or summary and some people will want to view the full version. For example you could say the video is 5 minutes and 30 seconds of killer
content.

What It Contains: Let your prospects know the type of content that is in your video. You don’t want to waste their time or mislead them as to the contents.

This is the end of the first part of this post. The second will follow soon.

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