Making a short video about your business, products and services can be cheap and easy these days. But getting sustained buzz and views for it with the all the noise and competition of other viral videos is harder week by week.
Before you get started ask yourself how you can make best use of video to get your business out and get it noticed. Which way do you go, entertainment or education, humorous or informative. Once you get somebody’s attention how will they learn more about your business, will you have an information box on the video for instance. If the main purpose of the video, as it should be, is to build awareness about your business and drive traffic to your site then you need to plan your viral video carefully. Read the rest of this entry
