YouTube Now Second Most Popular Website

According to data at Alexa.com which ranks websites according to their visitor traffic, Web 2.0 video sharing site Youtube.com has now overtaken Google.com as the world’s second most visited website. Is this proof that video search marketing has come of age and is becoming a threat to traditional online search?

To some of us who have been following the rise of internet video over the last few months and beyond this is no surprise. Kevin Riley, a website traffic expert, has been doing some research. After noticing a massive spike in popularity and traffic at [tag-self]video sharing sites[/tag-self] such as Youtube.com starting early last year, he decided to see for himself if online video had more than just entertainment value.

So what were his conclusions. “Video search marketing is here to stay, although video search is more of a compliment than a threat to traditional search, especially since Google wisely acquired Youtube, it has already proven itself as a necessary component of any effective online marketing campaign.”

You can read more about this research at PRWeb