A tiny camcorder shakes up the market

Two disruptive developments seem to be driving camcorder sales. One is the “Flip” pocket camcorder from Pure Digital Technologies, which burst onto the scene 18 months ago, prompting a wave of copycat models from other manufacturers. By stripping out all but the essentials, the Flip created a new type of camcorder that has revitalized the market.

The other disruptive development that’s driving camcorder sales is the widespread adoption of high-definition television (HDTV), which is now in 40m (one in three) American homes.

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